{"id":2251,"date":"2022-11-18T14:27:57","date_gmt":"2022-11-18T14:27:57","guid":{"rendered":"https:\/\/fieldoftalent.com\/staging\/?p=2251"},"modified":"2022-11-18T14:27:57","modified_gmt":"2022-11-18T14:27:57","slug":"a-lesson-from-gen-z-3-reasons-to-upgrade-your-recruitment-communication","status":"publish","type":"post","link":"https:\/\/fieldoftalent.com\/staging\/a-lesson-from-gen-z-3-reasons-to-upgrade-your-recruitment-communication\/","title":{"rendered":"A lesson from Gen Z: 3 reasons to upgrade your recruitment communication"},"content":{"rendered":"\n<p>We\u2019re in the midst of a revolution.<\/p>\n\n\n\n<p>How do you <a href=\"https:\/\/fieldoftalent.com\/staging\/close-the-communication-gap-optimizing-your-candidate-experience\/\">communicate with your job candidates<\/a>? Are you behind the eight ball?<\/p>\n\n\n\n<p>Recruitment leaders used to bend over backwards to be professional and avoid any legal issues.<\/p>\n\n\n\n<p>Field of Talent screens more than 500 job seekers a day. We\u2019ve seen the line between personal and professional blur. And this straight-and-narrow communication style (if you can even call it <em>communication<\/em>) is outdated and unwanted.<\/p>\n\n\n\n<p>Here are 3 reasons why:<\/p>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/fieldoftalent.com\/staging\/wp-content\/uploads\/2022\/11\/This-is-Sparta-Revolution-1024x682.jpg\" alt=\"Gen Z starting the communication revolution in recruitment\" class=\"wp-image-2255\" srcset=\"https:\/\/fieldoftalent.com\/staging\/wp-content\/uploads\/2022\/11\/This-is-Sparta-Revolution-1024x682.jpg 1024w, https:\/\/fieldoftalent.com\/staging\/wp-content\/uploads\/2022\/11\/This-is-Sparta-Revolution-600x399.jpg 600w, https:\/\/fieldoftalent.com\/staging\/wp-content\/uploads\/2022\/11\/This-is-Sparta-Revolution-300x200.jpg 300w, https:\/\/fieldoftalent.com\/staging\/wp-content\/uploads\/2022\/11\/This-is-Sparta-Revolution-768x511.jpg 768w, https:\/\/fieldoftalent.com\/staging\/wp-content\/uploads\/2022\/11\/This-is-Sparta-Revolution.jpg 1484w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>1. \u201cCringe\u201d corporate lingo turns off Gen Zers &amp; Millennials. Be human<\/strong><\/h2>\n\n\n\n<p>\u201cBusiness speak\u201d is unnecessary and robotic.<\/p>\n\n\n\n<p>Keep it simple. You\u2019re trying to recruit the best and brightest talent \u2013 not win a spelling bee.<\/p>\n\n\n\n<p>The more human you are, the more your top candidates will enjoy spending time with you. And we all know \u2013 Once someone falls in love (figuratively speaking of course) with your team and your mission, they\u2019ll be the best gosh darn employee they can be.<\/p>\n\n\n\n<p>Productivity up. Revenue up. <em>Booyah!<\/em><\/p>\n\n\n\n<p>If you want elite talent from our <a href=\"https:\/\/fieldoftalent.com\/staging\/recruitment-in-2022-what-your-top-candidates-expect\/\">youngest generations<\/a>, you have to meet them where they are.<\/p>\n\n\n\n<p>In the same vain\u2026<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-a89b3969 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button aligncenter has-custom-font-size is-style-fill has-medium-font-size\"><a class=\"wp-block-button__link has-white-color has-text-color has-background\" href=\"#transitional\" style=\"border-radius:5px;background:linear-gradient(135deg,rgb(47,175,125) 0%,rgb(63,208,202) 100%)\"><strong>Get content like this in my inbox<\/strong><\/a><\/div>\n<\/div>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>2. Text your candidates. Stand out<\/strong><\/h2>\n\n\n\n<p>Texting hasn\u2019t hit mainstream recruiting culture, so your competitors aren\u2019t texting your candidates.<\/p>\n\n\n\n<p>Fill the gap. Show up in a unique way. And actually get a response.<\/p>\n\n\n\n<p>Check out <a href=\"https:\/\/www.pcmag.com\/news\/businesses-take-note-your-customers-prefer-texts\" target=\"_blank\" rel=\"noreferrer noopener\">these stats<\/a>:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Text open rate: 96%   |   Email open rate: 20%<\/li><li>Text response rate: 45%   |   Email response rate: 6%<\/li><li>Text response time: 90 seconds   |   Email response time: 90 minutes<\/li><\/ul>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"724\" src=\"https:\/\/fieldoftalent.com\/staging\/wp-content\/uploads\/2022\/11\/Calculating-difference-between-SMS-and-email-1024x724.jpg\" alt=\"Calculating difference between SMS and email\" class=\"wp-image-2253\" srcset=\"https:\/\/fieldoftalent.com\/staging\/wp-content\/uploads\/2022\/11\/Calculating-difference-between-SMS-and-email-1024x724.jpg 1024w, https:\/\/fieldoftalent.com\/staging\/wp-content\/uploads\/2022\/11\/Calculating-difference-between-SMS-and-email-600x424.jpg 600w, https:\/\/fieldoftalent.com\/staging\/wp-content\/uploads\/2022\/11\/Calculating-difference-between-SMS-and-email-300x212.jpg 300w, https:\/\/fieldoftalent.com\/staging\/wp-content\/uploads\/2022\/11\/Calculating-difference-between-SMS-and-email-768x543.jpg 768w, https:\/\/fieldoftalent.com\/staging\/wp-content\/uploads\/2022\/11\/Calculating-difference-between-SMS-and-email.jpg 1420w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>It\u2019s not rocket science. <strong>SMS wins<\/strong>.<\/p>\n\n\n\n<p>But in text conversations, avoid corporate lingo. It\u2019ll immediately turn off who you\u2019re talking to and trying to court to your team.<\/p>\n\n\n\n<p>Texting is casual, fast and most of all \u2013 <em>personal<\/em>. Don\u2019t drag your APA rulebook into the virtual world.<\/p>\n\n\n\n<p><em>P.S. Our favorite tool is <a href=\"https:\/\/pivotcx.io\/\" target=\"_blank\" rel=\"noreferrer noopener\">PivotCX<\/a>.<\/em><\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-a89b3969 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button aligncenter has-custom-font-size is-style-fill has-medium-font-size\"><a class=\"wp-block-button__link has-white-color has-text-color has-background\" href=\"#transitional\" style=\"border-radius:5px;background:linear-gradient(135deg,rgb(47,175,125) 0%,rgb(63,208,202) 100%)\"><strong>Get content like this in my inbox<\/strong><\/a><\/div>\n<\/div>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>3. Your communication style reflects your company culture. Choose wisely<\/strong><\/h2>\n\n\n\n<p>If you want a candidate to invest their time and energy in your mission, they have to first invest in <em>you<\/em>.<\/p>\n\n\n\n<p>You can\u2019t expect to be a <a href=\"https:\/\/fieldoftalent.com\/staging\/think-different-how-apple-became-the-dream-destination-for-top-tech-talent\/\">magnet for top talent<\/a> if you can\u2019t inspire candidates. The way you communicate reflects <a href=\"https:\/\/fieldoftalent.com\/staging\/an-executives-guide-to-making-your-company-a-magnet-for-talent\/\">your culture<\/a> and the way you do business.<\/p>\n\n\n\n<p>Imagine talking about your vision for the future without emotion&#8230; Spoiler alert: It\u2019s <em>powerless<\/em>.<\/p>\n\n\n\n<p>Connect with and motivate your candidates. Be authentic. Be <em>yourself<\/em>.<\/p>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"693\" src=\"https:\/\/fieldoftalent.com\/staging\/wp-content\/uploads\/2022\/11\/Matrix-Morpheus-Human-connection-1024x693.jpg\" alt=\"Matrix morpheus giving you a choice to communicate like humans or robots\" class=\"wp-image-2254\" srcset=\"https:\/\/fieldoftalent.com\/staging\/wp-content\/uploads\/2022\/11\/Matrix-Morpheus-Human-connection-1024x693.jpg 1024w, https:\/\/fieldoftalent.com\/staging\/wp-content\/uploads\/2022\/11\/Matrix-Morpheus-Human-connection-600x406.jpg 600w, https:\/\/fieldoftalent.com\/staging\/wp-content\/uploads\/2022\/11\/Matrix-Morpheus-Human-connection-300x203.jpg 300w, https:\/\/fieldoftalent.com\/staging\/wp-content\/uploads\/2022\/11\/Matrix-Morpheus-Human-connection-768x520.jpg 768w, https:\/\/fieldoftalent.com\/staging\/wp-content\/uploads\/2022\/11\/Matrix-Morpheus-Human-connection.jpg 1220w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>So what kind of company are you:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Stuck in the past? Outrun and outperformed?<\/li><li>Or on the cutting edge? Modern, fast and driven?<\/li><\/ul>\n\n\n\n<p>Your choice.<\/p>\n\n\n\n<p>If you\u2019re looking for a recruitment consulting firm, Field of Talent is your team. We\u2019ve helped companies like yours speed up their hiring process by 3x and get the candidates they want and <em>need<\/em>.<\/p>\n\n\n\n<p>Contact us <a href=\"https:\/\/fieldoftalent.com\/staging\/contact\/\">here<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>We\u2019re at a crossroads in the recruitment revolution. Either devolve to corporate, professional speak. Or adopt the communicate style of our young generations. And get the elite talent you need.<\/p>\n","protected":false},"author":1,"featured_media":1656,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[178,179,65,174],"tags":[147,13,195,220,236,196,16,237,238,28,88,91],"class_list":["post-2251","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-candidate-communication","category-candidate-engagement","category-candidate-experience","category-recruitment-trends","tag-candidate-communication","tag-candidate-experience","tag-candidate-experience-trends","tag-communication","tag-communication-tips","tag-culture","tag-hiring-process","tag-personalization","tag-recruitment-communication","tag-recruitment-technology","tag-recruitment-trends","tag-talent-acquisition-trends"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>A lesson from Gen Z: 3 reasons to upgrade your recruitment communication - Field of Talent<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"A lesson from Gen Z: 3 reasons to upgrade your recruitment communication - Field of Talent\" \/>\n<meta property=\"og:description\" content=\"We\u2019re at a crossroads in the recruitment revolution. Either devolve to corporate, professional speak. Or adopt the communicate style of our young generations. 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